Friday, September 22, 2006

Tea in China, Coffee in America

Thanks to Ira Glass I can't think of Starbucks without thinking of pledge drives. So when Starbucks announced today that it is raising its prices, I thought "Wow, more new fundraising scripts."

And it's not even October yet...


Blogger Eliot said...

Which episode talks about Starbucks and pledge drives?

1:52 AM  
Blogger Aaron Read said...

Ira's done dozens of spots for various local pubradio stations where he goes out and embarasses local public radio listeners at the local Starbucks...because they took out a second mortgage to afford that latte but they haven't given any money to their public radio station. The "angle" is how ridiculously nervous these people get; Ira spent over 30 seconds once describing how one guy was sweating profusely as Ira "talked to / interrogated" him.

Those obnoxious (and yet, I found them grotesquely amusing) spots because the mainstay for several stations for the past, what? Three or four years at least. Ugh.

What I always wanted to know was how many people threatened to kick Ira's ass as he recorded those bits. I imagine there had to be a few. I wonder if anyone in the Starbucks that morning decided to never give money to WBEZ precisely because of Ira's antics. "Collateral Damage" in the public radio world, if you will. It's stupid, true, but personally I find that thought funnier than Ira's polite grilling people about their coffee.

And it doesn't have to be October, John...WBUR is doing their fall fundraiser as we speak (they started on Friday) and according to a quick survey on PUBtech a few days ago, there are a few others starting this week, too. Plus the a whole lot who start next week (i.e. in October, yes).

10:51 AM  
Blogger Eliot said...

Thanks for the fill-in, Aaron. I guess either I missed it or KERA in Dallas doesn't play those bits.

12:11 PM  
Blogger RadioSutton said...

The bits are nearly 10-years old now. Still very funny and very powerful... especially when Ira says he's interviewed murderers who didn't sweat as much as the guy put on the spot for listening to public radio and not contributing.

2:22 PM  

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