Voluntary Giving for Web-Content: Part Two
The whole point behind the Stairway to Given post was to put a listener (or user) focus on the question of voluntary support. It's a simple question, can a listener come to rely on podcasts, streams, and other web services to the point that he would voluntarily pay for them? I think the answer is yes.
To whom that listener gives money is an entirely separate question.
Let's take the most extreme example, a listener who gets all of her content from podcasts, archives, and streams provided by NPR and PRI. While she manages to completely bypass stations, she also meets the criteria of the Stairway to Given. She's a listener. She relies on public radio by listening to it more than any other source of audio. For the past three years she has listened 12 to 15 times per week to different types of programs. She finds the service personally important and would miss it if it went away.
Should she be told that public radio depends on listener contributions and asked to donate? If not, why?
If so, to whom should she give her money?